{"id":23010,"date":"2023-11-28T10:56:11","date_gmt":"2023-11-28T13:56:11","guid":{"rendered":"https:\/\/jornalemfoco.online\/?p=23010"},"modified":"2023-11-28T11:25:07","modified_gmt":"2023-11-28T14:25:07","slug":"qual-o-melhor-horario-para-postar-em-redes-sociais","status":"publish","type":"post","link":"https:\/\/jornalemfoco.online\/en\/listas-e-curiosidades\/qual-o-melhor-horario-para-postar-em-redes-sociais\/","title":{"rendered":"When is the best time to post on social media?\u00a0"},"content":{"rendered":"<p>This is a very common question among marketing experts: when is scheduling social media posts a good idea? Is there some kind of \u201cstandard\u201d that should be followed to improve reach?\u00a0<\/p>\r\n\r\n\r\n\r\n<p>It turns out that <strong>Yes, there are ideal times to create engaging activities on social media<\/strong>!\u00a0<\/p>\r\n\r\n\r\n\r\n<p>Although standards fluctuate greatly according to certain parameters, there are, in fact, more opportune times to publish. It all depends on your goal and the type of product or service you are offering.\u00a0<\/p>\r\n\r\n\r\n\r\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"400\" height=\"400\" class=\"wp-image-23014\" src=\"https:\/\/jornalemfoco.online\/wp-content\/uploads\/2023\/11\/redesocial02.png\" alt=\"\" srcset=\"https:\/\/jornalemfoco.online\/wp-content\/uploads\/2023\/11\/redesocial02.png 400w, https:\/\/jornalemfoco.online\/wp-content\/uploads\/2023\/11\/redesocial02-300x300.png 300w, https:\/\/jornalemfoco.online\/wp-content\/uploads\/2023\/11\/redesocial02-150x150.png 150w, https:\/\/jornalemfoco.online\/wp-content\/uploads\/2023\/11\/redesocial02-12x12.png 12w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/figure>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><strong>Technical reasons behind the schedules<\/strong>\u00a0<\/h2>\r\n\r\n\r\n\r\n<p>Want to better understand how it all works? There are some reasons that should be considered before posting on social media:\u00a0<\/p>\r\n\r\n\r\n\r\n<ul>\r\n<li><strong>Algorithms:<\/strong> They are used to determine what should appear in users&#039; news feeds. Some strategic times are incredible for certain niches and should be made the most of;\u00a0<\/li>\r\n\r\n\r\n\r\n<li><strong>Peaks of activity:<\/strong> Social media search engines are always checking the busiest times. Taking advantage of these moments appropriately guarantees much more precision in your campaigns; \u00a0<\/li>\r\n\r\n\r\n\r\n<li><strong>Geographic targeting: <\/strong>Publications are not always focused on the Brazilian public. In these cases, it is essential to understand how the time zones of the people you want to reach work and publish at their respective peak times.\u00a0<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>All of this means that the metrics mechanisms of the main social networks on the market have a good idea of the most opportune times to publish. If you try to publish too early or too late, fewer people will find what you are offering.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>Therefore, <strong>An elaborate persona study is essential for everything to happen properly<\/strong>. \u00a0<\/p>\r\n\r\n\r\n\r\n<p>The persona is the ideal customer for your company. It encompasses characteristics such as age group, financial situation, geographic location, political views, fashion tastes, etc. Through this study (which can take anywhere from a few weeks to several months), you will also be able to learn the specific times these individuals access social media. \u00a0<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><strong>Best times to post on social media<\/strong>\u00a0<\/h2>\r\n\r\n\r\n\r\n<p>Now that you understand the basics of the subject, it&#039;s time to get your hands dirty! But before you start, understand that times can fluctuate a lot depending on the social network and your target audience. \u00a0<\/p>\r\n\r\n\r\n\r\n<p>Therefore, there is no infallible \u201ccake recipe\u201d for every situation; however, your chances of achieving much greater engagement are substantially increased if these timelines are adhered to.\u00a0<\/p>\r\n\r\n\r\n\r\n<p><strong>Read too: <a href=\"https:\/\/jornalemfoco.online\/en\/tecnologia\/teste-a-velocidade-da-internet-nestes-sites\/\" target=\"_blank\" rel=\"noreferrer noopener\">Test internet speed on these sites!<\/a><\/strong><\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>Facebook<\/strong>\u00a0<\/h2>\r\n\r\n\r\n\r\n<figure class=\"wp-block-table aligncenter\">\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>Monday\u00a0<\/td>\r\n<td>10:00 \u2013 12:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Tuesday\u00a0<\/td>\r\n<td>09:00 \u2013 14:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Wednesday\u00a0<\/td>\r\n<td>09:00 \u2013 13:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Thursday\u00a0<\/td>\r\n<td>09:00 \u2013 12:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Friday\u00a0<\/td>\r\n<td>09:00 \u2013 11:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Saturday\u00a0<\/td>\r\n<td>10:00 \u2013 13:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Sunday\u00a0<\/td>\r\n<td>12:00 \u2013 16:00\u00a0<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<\/figure>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>Instagram<\/strong>\u00a0<\/h2>\r\n\r\n\r\n\r\n<figure class=\"wp-block-table aligncenter\">\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>Monday\u00a0<\/td>\r\n<td>10:00 \u2013 12:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Tuesday\u00a0<\/td>\r\n<td>09:00 \u2013 13:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Wednesday\u00a0<\/td>\r\n<td>10:00 \u2013 13:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Thursday\u00a0<\/td>\r\n<td>09:00 \u2013 11:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Friday\u00a0<\/td>\r\n<td>09:00 \u2013 11:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Saturday\u00a0<\/td>\r\n<td>11:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Sunday\u00a0<\/td>\r\n<td>10:00 \u2013 11:00\u00a0<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<\/figure>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>Twitter<\/strong>\u00a0<\/h2>\r\n\r\n\r\n\r\n<figure class=\"wp-block-table aligncenter\">\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>Monday\u00a0<\/td>\r\n<td>09:00 \u2013 14:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Tuesday\u00a0<\/td>\r\n<td>09:00 \u2013 14:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Wednesday\u00a0<\/td>\r\n<td>09:00 \u2013 13:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Thursday\u00a0<\/td>\r\n<td>09:00 \u2013 14:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Friday\u00a0<\/td>\r\n<td>09:00 \u2013 12:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Saturday\u00a0<\/td>\r\n<td>09:00 \u2013 11:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Sunday\u00a0<\/td>\r\n<td>09:00 \u2013 10:00\u00a0<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<\/figure>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>LinkedIn<\/strong>\u00a0<\/h2>\r\n\r\n\r\n\r\n<figure class=\"wp-block-table aligncenter\">\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>Monday\u00a0<\/td>\r\n<td>10:00 \u2013 12:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Tuesday\u00a0<\/td>\r\n<td>09:00 \u2013 13:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Wednesday\u00a0<\/td>\r\n<td>10:00 \u2013 13:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Thursday\u00a0<\/td>\r\n<td>09:00 \u2013 11:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Friday\u00a0<\/td>\r\n<td>09:00 \u2013 11:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Saturday\u00a0<\/td>\r\n<td>11:00 \u2013 13:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Sunday\u00a0<\/td>\r\n<td>12:00 \u2013 14:00\u00a0<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<\/figure>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>TikTok<\/strong>\u00a0<\/h2>\r\n\r\n\r\n\r\n<figure class=\"wp-block-table aligncenter\">\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td>Monday\u00a0<\/td>\r\n<td>7:00, 11:00 and 22:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Tuesday\u00a0<\/td>\r\n<td>14:00, 16:00 and 21:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Wednesday\u00a0<\/td>\r\n<td>07:00, 09:00 and 23:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Thursday\u00a0<\/td>\r\n<td>09:00, 12:00 and 19:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Friday\u00a0<\/td>\r\n<td>06:00, 13:00 and 15:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Saturday\u00a0<\/td>\r\n<td>10:00, 14:00 and 19:00\u00a0<\/td>\r\n<\/tr>\r\n<tr>\r\n<td>Sunday\u00a0<\/td>\r\n<td>09:00, 13:00 and 18:00\u00a0<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<\/figure>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><strong>Important considerations about social media<\/strong>\u00a0<\/h2>\r\n\r\n\r\n\r\n<p>Before programming your social networks, understand that each social network has a specific niche. Therefore, the effectiveness of your campaigns will largely depend on the vehicles selected to execute them.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>In short, this is what you need to know about each of them:\u00a0<\/p>\r\n\r\n\r\n\r\n<ul>\r\n<li><strong>Facebook:<\/strong> Its target audience is one of the most diverse and has more than 3 billion monthly active users. There is a significant concentration of people over 35 on the platform;\u00a0<\/li>\r\n\r\n\r\n\r\n<li><strong>Instagram:<\/strong> It has around 2 billion users and there is a greater concentration of young and creative people, whose age group is less than 30 years old;\u00a0<\/li>\r\n\r\n\r\n\r\n<li><strong>Twitter: <\/strong>Approximately 350 million monthly active users and mainly has a young audience (between 18 and 29 years old) with strong engagement with posts;\u00a0<\/li>\r\n\r\n\r\n\r\n<li><strong>LinkedIn:<\/strong> Around 700 million active users across the planet, it has professionals and businesspeople looking for networking, job opportunities or promoting their brand;\u00a0<\/li>\r\n\r\n\r\n\r\n<li><strong>TikTok: <\/strong>More than a billion young people, with a strong predominance of individuals under 30 years of age. They love short videos and fun, engaging content.\u00a0<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p>Therefore, if your goal is to post more serious and sober content, TikTok, at least now, may not be the best option. On the other hand, if what you&#039;re looking for is engagement among young audiences, both Instagram and TikTok and\/or Twitter are great options.\u00a0<\/p>\r\n\r\n\r\n\r\n<p><strong>Read too: <a href=\"https:\/\/jornalemfoco.online\/en\/dicas\/como-se-proteger-de-golpes-no-whatsapp\/\" target=\"_blank\" rel=\"noreferrer noopener\">How to protect yourself from scams on WhatsApp?<\/a><\/strong><\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><strong>Valuable tips<\/strong>\u00a0<\/h2>\r\n\r\n\r\n\r\n<p>In order for your posts on social media to reach as many people as possible, some good practices must be maintained:\u00a0<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\"><strong>Have an updated persona study<\/strong>\u00a0<\/h3>\r\n\r\n\r\n\r\n<p>Your target audience, like you, is constantly under construction. Therefore, a persona study is valid for some time and not forever. If you notice that the performance of your campaigns is gradually decreasing, it may be time to redo the study and rethink your strategies.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>In general, persona studies are capable of lasting a few years, as long as certain socioeconomic issues do not change overnight. \u00a0<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\"><strong>Speak your audience&#039;s language<\/strong>\u00a0<\/h3>\r\n\r\n\r\n\r\n<p>Remember that the language you use is decisive in creating interest. An overly technical approach to TikTok will certainly drive many people away from your posts. And the app&#039;s community is quite engaged, by the way.\u00a0<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\"><strong>Produce high-quality content<\/strong>\u00a0<\/h3>\r\n\r\n\r\n\r\n<p>Do plenty of research before giving people information. Misinformation is a very endemic and serious problem on the internet.<\/p>\r\n\r\n\r\n\r\n<p>In recent years, the government itself has started to tighten its belt regarding fake news. Always be sincere and transparent in all your content, so that no one can compromise your reach.\u00a0<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><strong>Your social networks, reimagined<\/strong>\u00a0<\/h2>\r\n\r\n\r\n\r\n<p>Who would have thought that specific times would be so important, right?! Social media mechanisms themselves ensure greater data accuracy, which is crucial for successful advertising campaigns.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>Truth be told, these important information channels survive mainly through advertisements: accuracy is mandatory for their survival.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>Try alternative times from time to time to check that there have been no changes in the algorithms and behavior of your target audience. Research is always very welcome when it comes to bringing hearts closer to you!\u00a0<\/p>","protected":false},"excerpt":{"rendered":"<p>This is a very common question among marketing experts: when is scheduling social media posts a good idea? Is there some kind of \u201cstandard\u201d that should be followed to improve reach? It turns out that there are, indeed, ideal times to create engaging activities on social media! Although standards fluctuate a lot according to\u2026 <a title=\"When is the best time to post on social media?\u00a0\" class=\"read-more\" href=\"https:\/\/jornalemfoco.online\/en\/listas-e-curiosidades\/qual-o-melhor-horario-para-postar-em-redes-sociais\/\" aria-label=\"Read more about What is the best time to post on social media?\u00a0\">Keep reading\u2026<\/a><\/p>","protected":false},"author":93,"featured_media":23012,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[72,96],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Qual o melhor hor\u00e1rio para postar em redes sociais?\u00a0 - jornalemfoco.online<\/title>\n<meta name=\"description\" content=\"Precisa de uma m\u00e3ozinha para melhorar o alcance das suas publica\u00e7\u00f5es nas redes sociais? 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