{"id":22721,"date":"2023-11-18T12:23:12","date_gmt":"2023-11-18T15:23:12","guid":{"rendered":"https:\/\/jornalemfoco.online\/?p=22721"},"modified":"2023-11-18T12:23:15","modified_gmt":"2023-11-18T15:23:15","slug":"como-usar-o-twitter-para-monitorar-tendencias","status":"publish","type":"post","link":"https:\/\/jornalemfoco.online\/en\/dicas\/como-usar-o-twitter-para-monitorar-tendencias\/","title":{"rendered":"How to use Twitter to monitor trends"},"content":{"rendered":"<p>Using Twitter to monitor trends is always a good choice. After all, through it you can analyze mentions of brands and still stay on top of relevant topics. Whether you are a marketer, business owner or a person who likes to stay informed about what is happening in the world, this social network was made for you.\u00a0<\/p>\n\n\n\n<p>By monitoring what is trending, you can stay ahead of your competitors, having a secret content weapon to use on other social platforms. However, if you are not a breeder, you can use this information for your own benefit, such as investing in a certain stock or protecting yourself from a possible disease.&nbsp;<\/p>\n\n\n\n<p><strong>Read too<\/strong>: <a href=\"https:\/\/jornalemfoco.online\/en\/listas-e-curiosidades\/conheca-a-threads-a-nova-rede-social-do-instagram\/\" target=\"_blank\" rel=\"noreferrer noopener\">Threads; the New Social Network<\/a><\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-bd6e67bc gb-headline-text\">Benefits of Monitoring Twitter Trends<\/h2>\n\n\n\n<p>One of the most frequent monitoring on the social network is brand sentiment. Through it, you can track mentions of companies, something that can be useful in different scenarios. For example, if you own a company, you can use this monitoring to check what people are saying about it.\u00a0<\/p>\n\n\n\n<p>However, if you are an investor you can use this information to decide whether or not to invest in a stock. Plus, by monitoring trending topics on Twitter, you can participate in important conversations and even narrow down trends based on language, location, and date.&nbsp;<\/p>\n\n\n\n<p>Now that you know these advantages, it&#039;s time to learn how to use Twitter to monitor trends.<\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-5e974d97 gb-headline-text\">1. Do the basics&nbsp;<\/h2>\n\n\n\n<p>Before moving on to more complex points, you need to do the basics. Therefore, follow relevant hashtags, according to your niche and\/or topics you want to stay on top of. Hashtags work as virtual markers. This way, they can group publications that were shared on the same topic.<\/p>\n\n\n\n<p>Furthermore, when you want to know what is happening in the world, search for phrases that include relevant keywords on the topic on the social network. By using this feature, you can refine your searches and find tweets that specifically address the content you want.&nbsp;<\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-49c35bc1 gb-headline-text\">2. Discover new people<\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/X8Jtnntfxlv4KUMmUfZVcmujoqql_9AX0856AKU3ESAjtIGosDLCpqeZnZBjm6VVijWr7xrSOr6tZcC5SnLWGGwv6kMXxg4y3NA_P5JYRMbldeNFA0aThioSxGLH1d6TtMmZKsDwnDYebrOkLWB_6wk\" alt=\"\"\/><\/figure>\n\n\n\n<p>When using Twitter to monitor trends, you cannot follow a narrow group of creators. After all, no one is capable of talking about all the hot topics and this human limitation can keep you away from relevant topics. In this sense, use tools capable of developing a user map according to your research, such as <a href=\"https:\/\/mentionmapp.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Mentionmapp<\/a>.\u00a0<\/p>\n\n\n\n<p>With the help of platforms like this, you will be able to find out what relevant people in a niche are saying about a certain topic. Don&#039;t forget that creators are capable of creating trends. Therefore, you shouldn&#039;t stay away from them.\u00a0<\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-db70dcd9 gb-headline-text\">3. See real-time statistics<\/h2>\n\n\n\n<p>Certainly, there is no way to stay on top of trends by being the last to know about a trend. Therefore, it is very important that you know real-time statistics of what is trending on Twitter, so that you are aware of which topic is commented on most often. Some tools like Tweetreach can help you with this.&nbsp;<\/p>\n\n\n\n<p>With real-time statistics, you&#039;ll be able to capture the essence of world events as they happen. This way, you will have a more immediate view of trends, without them having been passed on by profiles that have a bias on the subject, preventing you from having your own opinion on the subject.&nbsp;<\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-d04ba513 gb-headline-text\">4. Set up keyword alerts<\/h2>\n\n\n\n<p>Another tip for you who want to use Twitter to monitor trends is to set up alerts for keywords. So, you will receive instant notifications whenever these words appear in tweets. There are several platforms that allow you to make this configuration. However, it is possible to use Twitter itself for this function.<\/p>\n\n\n\n<p>All you need to do is use the advanced search features. This way, you can refine the results with filters such as the exact words you want to receive alerts for. By taking this step, you will stay on top of trends that make sense to you, without receiving spam from topics you don&#039;t want to delve into.&nbsp;<\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-a9a76008 gb-headline-text\">5. Update on emotions&nbsp;<\/h2>\n\n\n\n<p>There is nothing that moves a human being more than emotions. Feelings generate trends and you should stay on top of them so you don&#039;t miss any relevant topics on Twitter. Platforms like Emotionstream help you refine your trend research based on emotional patterns.&nbsp;<\/p>\n\n\n\n<p>By identifying topics that make people happy or sad, you can understand which direction a given topic will go. As a result, you can use the information to create content or take certain action to benefit your company.&nbsp;<\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-b8aa5550 gb-headline-text\">Use Twitter to stay up to date with all the trends<\/h2>\n\n\n\n<p>Strategically using Twitter to monitor trends offers important benefits for marketers, business owners, and people looking for relevant information. By keeping an eye on brand mentions and trending topics, you can gain a competitive advantage by using insights to create content on other social platforms.&nbsp;<\/p>\n\n\n\n<p>By implementing the practices we suggest in your content, such as following relevant hashtags, diversifying the pool of creators you follow, and using real-time statistics tools, you will be able to further improve your ability to capture the essence of trends as they emerge.&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>Using Twitter to monitor trends is always a good choice. After all, through it you can analyze mentions of brands and still stay on top of relevant topics. Whether you are a marketer, business owner or a person who likes to stay informed about what is happening in the world, this network... <a title=\"How to use Twitter to monitor trends\" class=\"read-more\" href=\"https:\/\/jornalemfoco.online\/en\/dicas\/como-usar-o-twitter-para-monitorar-tendencias\/\" aria-label=\"Read more about How to Use Twitter to Monitor Trends\">Keep reading\u2026<\/a><\/p>","protected":false},"author":90,"featured_media":22722,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[72],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Como usar o Twitter para monitorar tend\u00eancias - jornalemfoco.online<\/title>\n<meta name=\"description\" content=\"Aprenda a usar o Twitter para monitorar tend\u00eancias, identificando padr\u00f5es e insights que podem impulsionar suas estrat\u00e9gias de comunica\u00e7\u00e3o.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jornalemfoco.online\/en\/dicas\/como-usar-o-twitter-para-monitorar-tendencias\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Como usar o Twitter para monitorar tend\u00eancias - jornalemfoco.online\" \/>\n<meta property=\"og:description\" content=\"Aprenda a usar o Twitter para monitorar tend\u00eancias, identificando padr\u00f5es e insights que podem impulsionar suas estrat\u00e9gias de comunica\u00e7\u00e3o.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jornalemfoco.online\/en\/dicas\/como-usar-o-twitter-para-monitorar-tendencias\/\" \/>\n<meta property=\"og:site_name\" content=\"jornalemfoco.online\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-18T15:23:12+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-18T15:23:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/jornalemfoco.online\/wp-content\/uploads\/2023\/11\/Como-usar-o-Twitter-para-monitorar-tendenciass-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"625\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pedro Bala\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pedro Bala\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/jornalemfoco.online\/dicas\/como-usar-o-twitter-para-monitorar-tendencias\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/jornalemfoco.online\/dicas\/como-usar-o-twitter-para-monitorar-tendencias\/\"},\"author\":{\"name\":\"Pedro Bala\",\"@id\":\"https:\/\/jornalemfoco.online\/#\/schema\/person\/20b001bbdfd7e2fde65236eb4bd35070\"},\"headline\":\"Como usar o Twitter para monitorar tend\u00eancias\",\"datePublished\":\"2023-11-18T15:23:12+00:00\",\"dateModified\":\"2023-11-18T15:23:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/jornalemfoco.online\/dicas\/como-usar-o-twitter-para-monitorar-tendencias\/\"},\"wordCount\":968,\"publisher\":{\"@id\":\"https:\/\/jornalemfoco.online\/#organization\"},\"image\":{\"@id\":\"https:\/\/jornalemfoco.online\/dicas\/como-usar-o-twitter-para-monitorar-tendencias\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/jornalemfoco.online\/wp-content\/uploads\/2023\/11\/Como-usar-o-Twitter-para-monitorar-tendenciass-1.jpg\",\"articleSection\":[\"DICAS\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/jornalemfoco.online\/dicas\/como-usar-o-twitter-para-monitorar-tendencias\/\",\"url\":\"https:\/\/jornalemfoco.online\/dicas\/como-usar-o-twitter-para-monitorar-tendencias\/\",\"name\":\"Como usar o Twitter para monitorar tend\u00eancias - 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